AI lead follow-up for roofing contractors who are on a roof all day.
You cannot answer every enquiry from a ladder, and a homeowner comparing three roofers goes with whoever replies first. Cita answers the phone, texts new leads back within a minute and keeps the estimate conversation alive until the homeowner decides.
What it does on your line.
- 01
Reply while the enquiry is fresh
When a form, an ad or a lead source creates an enquiry, the SMS agent opens the conversation straight away. It collects the property, the type of work and what the homeowner has noticed. You get a lead with context instead of a name and a number.
- 02
Qualify before the inspection
Repair, replacement, storm damage and commercial work need different handling. The agent asks your qualification questions, checks the service area and books the inspection into your calendar or asks the office to confirm a slot.
- 03
Keep the estimate conversation alive
A roof replacement is a considered purchase. The agent follows up at the cadence you set, answers questions about timing and scope, and alerts your team the moment a homeowner wants to talk. It stops when they opt out and leaves insurance and technical advice to your people.
Which agents roofing companies run.
Speed-to-Lead
Texts every new lead within 60 seconds, qualifies the job over SMS and books the estimate.
See how it worksEstimate Recovery
Follows up on every unsold estimate by SMS in your office's voice until it books or the customer says no.
See how it worksInbound CSR
An AI voice agent that answers every call, looks the customer up in your CRM and books the job.
See how it worksConfigured for the way you operate.
We configure lead sources, service areas, inspection rules and estimate follow-up together. You review every message and handoff before launch. Then we watch the first conversations with your team and tune the workflow around the jobs you actually want.
Real results from real operators.
Budget Heating, Cooling & Plumbing
St. Louis, Missouri
“Cita AI has booked us 76 appointments in the first four weeks of March and saved my staff 33 hours. What I didn’t realize at the time was how much time it freed up and how it allowed me to re-orchestrate what people do and focus on more important jobs while the AI takes care of everything else.”
Nick Marchesano
COO, Budget Air
Questions roofing owners ask us.
Can it follow up leads from different sources?
Yes, as long as the source can be connected through your CRM, a form integration or a webhook. We check access and messaging consent for each source before adding it.
Does it handle insurance questions?
No. It captures what the homeowner tells it and hands anything about claims, adjusters or coverage to your team.
Can it answer the phone as well as text?
Yes. The voice agent answers calls, captures the enquiry and books the inspection, and the SMS agent carries the follow-up. Most roofers start with the text side because that is where the leads leak.
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For oil & propaneSee what Cita can do
for your business.
Book a 15-minute demo and see how AI agents can recover revenue, save time, and handle your calls.